Performante announces a groundbreaking shift in its communication strategy, introducing a new creative concept that reflects the speed and dynamism of modern digital marketing. This transformation extends across both the European market, with headquarters in Warsaw, and the LATAM region, with an office in Bogotá, reinforcing the agency’s global ambitions. The new visual and communication identity is more than just a rebrand—it’s a declaration of a new approach to marketing, where responsiveness, precision, and a strategy tailored to ever-changing market conditions take center stage.

Marketing is a race - Performante takes pole position

The digital world is accelerating, and a brand’s success now depends on its ability to adapt, analyze data in real time, and make agile decisions. As a strategic partner for brands, Performante has decided to shift into even higher gear—hence the new concept inspired by motorsport racing. The dynamic and bold communication represents determination, precision, and readiness for every change—key values in executing effective marketing campaigns.

“It’s not just about a new look. It’s a new way of thinking about digital—more strategic, goal-oriented, and prepared for rapid changes. We know that today’s brands need more than just standard marketing services—they need a team that thinks several steps ahead, anticipates trends, and provides a real competitive advantage,” says Maria Dulnikiewicz, CEO of Performante.

A transformation that sets a new standard

The new concept includes a refreshed visual identity, a new brand narrative, and a refined communication strategy, emphasizing that Performante is not just an agency—it’s a race team for its clients, ready to help them outperform competitors and achieve top results.

“Every project, every campaign, and every strategy is a new track we navigate together. We want our clients to feel confident on the circuit, with the best team supporting them in reaching the finish line successfully and in a leading position,” adds Maria Dulnikiewicz.

Performante proves that marketing is a race, and success depends on speed, precision, and strategic thinking. With this transformation, the agency further solidifies its role as a trusted partner ready for any challenge, delivering effective and innovative solutions for brands across the European and LATAM markets.

🏎 Ready for a new era of digital marketing? Performante already is.