Work
Careem
Strategy and performance campaign for one of the fastest-growing companies and a leading provider of ride-on-demand service in the Middle East and Africa.
This is how we helped them achieve over 50k downloads and more than 4k first rides in only three months...
Scope
- Strategy
- Performance campaign
Our approach
Task
To get users to download the iOS and Android app, and take their first ride.
Deliverables
- Mobile campaign for MENA countries (mostly Egypt, Saudi Arabia, and United Arab Emirates)
- Total budget met monthly on a CPE basis (high-quality installs thanks to advanced ROI and quality analysis)
50,000+
More than 50K downloads delivered
4,000+
first rides made in only three months
Next project
MILEX
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