Colombian on-demand delivery app. Reached the milestone of $1 billion valuation in August 2018 with a funding round of more than $200 million, becoming the second Latin American company to reach unicorn status with new venture capital funding so far in 2018.
Scope
Task
To attract users to download the iOS/Android app and encourage them to start ordering their favourite items via app.
clicks during the 1st month from mobile ads
first orders generated in 30 days
cities targeted
app downloads in the first two months
active traffic sources
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Warsaw
Bogotá
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