T-Mobile
Global telecom network operator, providing a range of services to individual and business customers.
Scope
- Design and development of a landing page
- Online game and quiz
- Digital campaign
Task
The global campaign "I Will Not Stop" placed great emphasis on the latest technologies, ambitions, and the efforts of the T-Mobile team to build a healthy digital society. The task of the concept was to shed light on the professionalism, the scale of the impact of technological projects carried out in the company and the development opportunities that it brings.
On the Polish market, we decided to launch dedicated and tailored to Polish realities campaign under the claim "I Will Not Stop".
- presenting the recruitment process for technology departments in a catchy and engaging way,
- shedding more light on innovative and highly specialized technology units,
- consolidating the image of T-Mobile as a tech-focused company offering plenty of opportunities for professional growth.
The goal of the campaign was to attract the best talents from the market by:


The global concept of the image and recruitment campaign "I will not stop", based on the statements of the company's employees, was aimed at creating a testimonial creation about the technologies of the future at T-Mobile.




We have constructed the mechanics of the test with descriptions of personality types.We also created the game as a whole - from script to programming.