Performante — Design. Use. Predict.

A Holistic Approach to Employer Branding with Performante's EB Radar

How to measure employer branding field and set right priorities not to burn money spent on this?

Stanisław Kazior Nov 16, 2023

Nov 16, 2023

5 Tips for Defining a Good Marketing Brief

Learn how to create an accurate marketing brief to help you cooperate successfully with an agency. See why it's important and how the proper brief affects the effectiveness of your efforts. Learn the fundamentals of your campaign's success.

Sonia Oczadły Nov 2, 2023

Nov 2, 2023

Crossing Borders for Talent: The Quest of North American Companies in Search of IT Employees in LatAm

The quest for IT talent has gone global, with North American employers seeking Latin American IT experts. Let's explore the reasons and its implications.

Julianne Britton de Jedraszak Oct 9, 2023

Oct 9, 2023

The [recruiting] game is never over

About the next release of EB campaign “Love IT to bits” for Deutsche Telekom, through the eyes of a copywriter.

Marta Pelska Sep 29, 2023

Sep 29, 2023

Taming the unknown. My copywriting experience with a gaming-employer branding project for Deutsche Telekom.

A gaming-employer branding project for Deutsche Telekom.

Marta Pelska Sep 18, 2023

Sep 18, 2023

Connecting the right dots…

A synergistic approach in cooperation with Biedronka | Jeronimo Martins. A case study through the eyes of a creative copywriter.

Marta Pelska Sep 4, 2023